The image business is upside down. A $6 billion professional industry controlled by agencies and middlemen, who fix the prices and take, on average, 74% of the fees. Yes, you've read that right: from legacy giants to microstock sites, the vast majority of royalties go to anyone but the photographer.
This August, Picfair was launched to change all of this. Rather than exploiting creativity, Picfair rewards it. Each time you upload an image to the site, you name your own price, and you can change it whenever you like. A pure market, open to amateurs and professionals alike. And if someone licenses your pic, you get what you ask for – Picfair adds 20% to the buyer's side, rather than taking a cut from your price. Most agencies have a thousand different ways to license an image. Picfair has one license to rule them all.
Over 23,000 images have been uploaded by photographers in 42 countries across the world, from the UK to America, Iraq to Bangladesh, taken on cameras and phones. Picfair images have been used in international publications, on business websites, blogs, newsletters and for prints on people's walls. And we've only just started. If you're a talented amateur who has never licensed a pic, or seasoned professional with thousands of images sitting unused on your hard drive … join us. Here's to 2014.