Over 90% of marketers said they use visual content in more than 50% of the articles they published. There’s no disputing that content marketing strategies are significantly more effective when visuals play an integral role.
But choosing the ‘right’ image to use is no easy task. So we’ve collated top tips from a diverse group of industry experts including leading content marketing influencer Jeff Bullas, and Bruce Martin, CEO of award-winning social media agency Ginger Juice, to help image buyers make a bigger impact with their visual storytelling. Take a look below...